My Favorite Non-Toxic Beauty Brand
Did you know that the average person uses 10-15 personal care products with 126 different ingredients every day?1 Your skin is your biggest organ, and what you put on it, you also absorb! This is why it is SO important to know what you are putting ON your body, not just in it.
Now, the FDA does NOT test cosmetic ingredients for safety. Instead, the Cosmetic Ingredient Review (CIR), an industry-appointed and funded panel, reviews the safety of cosmetic ingredients.2
According to the Environmental Working Group (EWG), there are approximately 10,500 ingredients used in cosmetics in the US, and in its 30 year history, the CIR has screened only 11 of those ingredients.3 The CIR argues that it’s okay to put these toxic ingredients into products because only tiny amounts are used in each product. Therefore, they are not harmful. However, because of the number of products we are using, this simply isn’t true.
Let me give you an analogy: each person has a cup. This represents the chemicals that enter your system. Hopefully, when we are born, that cup is empty. As you age and are exposed to more toxins and chemicals, drops are added. Each drop represents toxins and chemicals that have invaded your system.
If the cup overflows, the result is chronic sickness and autoimmunity.
The rise of toxic personal care products has had a terrible impact on not only our health but our children’s health as well. That’s why taming the toxins is the third step in The Myers Way® and all of my programs.
Beautycounter: Non-Toxic Beauty & Personal Care!
So how do you tame the toxins in your beauty and personal care routine?
The first thing I recommend is to find a company you know you can trust – just like I did with Beautycounter.
They have a 5-step approach to providing safe and researched products, and a “Never List” of 1,500 ingredients found to be unsafe not just in American standards, also Europe and Canada where testing is more stringent that they strictly avoid using. I have been using many of their products, and I’m hooked! That’s saying a lot, because I have VERY high standards for my personal care products!
Every ingredient Beautycounter uses is sourced from GMO-free sources, and is tested for safety. They are continuously researching and updating their list based on academic and non-profit research, as well as government studies. Additionally, 80% of ingredients are organic, natural, or plant derived, while the synthetic 20% are thoroughly researched and tested.